
JEAN VERHEYEN
GOLF CHALLENGE 2025
BRIEFING
The Jean Verheyen Golf Challenge 2025 was designed as a premium golf event bringing together clients, partners, and friends of the Jean Verheyen group. The goal was to create a day that combined sport, networking, and conviviality in an elegant setting, while highlighting the brand’s values of excellence and shared passion.
CONCEPT
Held in September 2025 at the prestigious Royal Golf Club du Hainaut, the Jean Verheyen Golf Challenge offered participants a memorable experience mixing friendly competition and authentic moments of connection. Between tee-offs and networking, guests enjoyed a refined atmosphere, curated hospitality, and high-quality organization that turned a traditional golf tournament into a true celebration of community and performance.
SKILLS
Branding & messaging - Event management - Experience marketing - Photography - Catering